UX note: Conversion attribution we own (UTMVisit → Lead). Pageviews stay in Tianji; this view answers “which campaigns create leads?”
Leads (30d)
34
↑ 12% vs prior
Top source
Facebook
14 leads
Top campaign
spring-open
9 leads
Direct / none
6
organic / typed URL
Leads by week
Chart.js in production
By source / campaign
| Source | Medium | Campaign | Leads | Won |
|---|
| facebook | cpc | spring-open | 9 | 2 |
| google | organic | brand | 7 | 1 |
| instagram | social | reel-tour | 5 | 1 |
| postcard | mail | march-mailer | 4 | 0 |
| (direct) | — | — | 6 | 1 |