UX note: SMTP2GO webhooks feed opens, clicks, bounces into ProviderEvent. Dashboard shows unique opens, click rate, and per-recipient activity.
Campaign
Spring seller tips
Sent
Delivered
182
of 186 sent · 97.8%
Clicked
27
14.8% click rate
Bounced / unsub
4 / 2
SMTP2GO events
Engagement over time
From SMTP2GO webhooks → ProviderEvent
Opens by hour after send (tracking pixel + SMTP2GO open events)
What we track
- Sent / delivered / bounced — SMTP2GO delivery webhooks
- Opened — open tracking (unique + total)
- Clicked — link click tracking
- Unsubscribed — our opt-out link + SMTP2GO complaint
- Failed — provider errors (retried via django.tasks)
SMS: delivery + STOP via SMTP2GO SMS API (no “opens”). Postcards: Lob/Click2Mail in-transit status, not opens.
Recipients
| Contact | Status | Opened | Clicked | Last event |
|---|
| Jordan Lee | Delivered | Yes · 2× | Yes | Jul 18 10:22a open |
| Sam Ortiz | Delivered | Yes · 1× | — | Jul 18 11:05a open |
| Riley Brooks | Delivered | — | — | Jul 18 10:01a delivered |
| Casey Ng | Bounced | — | — | Jul 18 10:00a hard bounce |